April 29, 2020

What Role Does Fresh content Play in SEO?

Content is the KING. Over the years, this quote made by Bill Gates in his essay with the same title has become synonymous with good Search Engine Optimization practices. In fact, anyone who is familiar with SEO must be familiar with this quote for sure. But why? Why is content so important? And, what role does it play in SEO? Well, we are here to help you with all the answers: Google Loves Fresh Content One of the first reasons that make content such an integral part of SEO is because search engines like Google love fresh content. The crawlers and spiders of these search engines recognize fresh pages with new content easily. More the indexing, better are the chances of increase in your website ranking in search engines. Build Content Links Link building is one of the oldest and most efficient means of increasing your website ranking. Adding fresh content gives us an opportunity to buildcontent links between your website and web 2.0 websites with high domain authority. This can work great for boosting your business SEO endeavors. As it is evident from the two points mentioned above, fresh content is imperative for the success of your search engine […]
August 5, 2018

Important SEO Tips To Create A Captivating Blogspot Blog

Tried creating a BlogSpot blog, but failed miserably? Unable to understand how to succeed at creating a captivating BlogSpot blog? Don’t know where to go for help? Well, if all these questions are troubling you then you are just at the right spot. And, here are some tips on how you can get it done with ease: Quality content The most important factor to consider when creating a new blog on BlogSpot, or any other platform for that matter, is the quality of content posted on the blog. Some of the common parameters to judge the quality of content include: Originality Plagiarism-free Word count Grammatically correct Authenticity Failing to meet any of these parameters could cost you quite a lot on the reputation of your blog as Google is quite strict with its updates. In order to get the best results for your blog, make sure you suffice top quality and fresh content from time to time. Add proper hyperlink and anchor text It is important that the content you pour in your blog is accurate and has the right hyperlinks along with anchor texts. For those of you who are newbie in the field and don’t know what an […]
July 23, 2018

Prominent Steps to Consider for Website Analysis

Getting your website up and running is easy, but to make sure that it climbs the ladder of success in the search engine requires expertise. This expertise comes in the form of efficient website analysis. The question that arises here is – what are the prominent steps that you need to consider in order to perform efficient website analysis? Well, here is the answer – Check Alexa Rank Even if you have the most limited knowledge of the website and digital marketing industry you would have certainly heard the term Alexa Rank – the rank of a website in a search engine. In order to make sure that your website is up to the mark, you must begin by checking out the Alexa rank of the website. This will give you a clear idea as to where you stand on the World Wide Web. Check Actual Backlinks The quality and the number of backlinks play a massive role in the website ranking on search engines. Therefore, the second step that you need to perform while going for a website analysis is to check the actual number and quality of backlinks that are currently present. After a thorough analysis, you can […]
July 23, 2018

How To Create Posts That Get More Engagement On Instagram

With close to 1 billion active users, there is no denying that Instagram is one of the top social media platforms out there. What’s even more undeniable is the fact that be it me, you or anyone else – everyone looks to create posts that gets maximum engagement on the platform. Thanks to the introduction of Instagram algorithm, there has been a decline in the engagement activity of every profile. So, how can you do it now? Well, this is exactly what we are going to discuss in this post. Let us begin without wasting any time – Use the right hashtags Hashtags have the power to eventually break the engagement barrier and make your post a hit. Statistics show that using the correct hashtag could eventually increase the engagement by up to 12.6%. Finding the right hashtags, however, is where most marketers fall flat. Using relevant hashtags and not overstuffing them is the key here. Timing is important There is a peak engagement time of customer for every platform. Using the analytics it is now up to you to figure out the best time to post your content on Instagram. Once you have found that right time, it becomes […]